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Thraedable- Why Not? Tote

WHY NOT? was inspired by Thraedable's workshops with Tunisian youth in the city of Sfax, Tunisia. Practising calligraphy for the first time, one of the participants decided to write “Alash la?”, meaning “Why not?” in the Arabic spoken in Tunisia. When we asked him why he decided to write this, he defiantly replied “Why not?!”. After all, these two simple words, when put together powerfully convey youth energy and insubordination, an incitement to action and vitality in all languages and cultures. 100% organic cotton.

Thraedable is a social enterprise that tells the stories of people on the margins of
society and raises funds for grassroots organisations that defend their human rights.


Wearable stories for a just world.
We want a world, where everybody has a voice, where everybody’s rights are respected, where sustainability is the norm. To build this world we make clothes that tell stories through designs inspired by drawings made during our art workshops. We share 50% of gross profits from the sale of each item with grassroots organisations that defend human rights. We respect people and the planet from production to delivery, using only organic materials, water-based inks and biodegradable mailers.
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We’re striving to dismantle poverty through social trading